Recently on TV here, the question was raised "does the clothes you wear make any difference to the customer service you recieve when shopping"?

Two actors and a hidden camera were employed to investigate.
The actors alternatively dressed up in suit/tie and a red suit for the lady, then later in shabby T shirt and jeans.
they went to try to buy expensive electrical items.

The result was that when smartly dressed, they were taken as serious customers and given good service, when poorly dressed they recieved very bad service.

When I go shopping kilted I sometimes wonder how seriously I am taken. However, yesterday I was returning home after collecting firewood, mowing lawns and cleaning at a house we have along the coast. I drove a van with a trailer full of firewood, when we saw a 4WD vehicle in a used car yard that we liked.
I called in bargained the price down a couple of thousand, then said "we'll take it".

I was taken seriously and at my word. The saleman was helpful and courteous.
Now I was fairly shabby, but kilted.

I think the moral of this story is that a man in a kilt always looks dressed well, even when working kilted.
It also made me think of Hamish's rule - always look your best and colour coordinated in a kilt when out, even if it's going to the shops