DT is right, they are not all the same. However, even the formal ones have a variety of attendees and dress from decked out full kilt to tuxes and black suits. Take a look online for previous event pictures for ideas by searching Tartan ball or Burns Nichts.
Here are a few:
http://www.tartanball.org/photos.htm
http://www.bonnie-brae.org/photos_tartan11.asp
http://memphisscots.com/Gallery/main.php?g2_itemId=5594












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