I get alot of the , "So what's the occasion?" remarks. Most recognize what it is but usually only see it in context with a wedding, funeral or other celebration. I just smile and say "comfort needs no occasion!" The women are usually suprised that we find them quite comfortable, but can easily understand why.

Here's a funny snippet of a conversation I had in a store a week ago:

Store Clerk: That's cool. Are you part of a ...thing or something?
Me: Nah, just being Scottish.
Clerk: Ah, ok.
Me: Though I guess that is sort of a 'thing'.