Ghillie brogues - why the dislike and resentment..?

[MacKenzie]

Just disappointment in how poorly the hire shops often do their jobs for good people who may not know what they need.

That right there is the crux of it.

Forget highland attire for a moment. Think about tux/gown rental for the junior/senior prom or a wedding. They will rent you some absolutely hideous outfits and tell you that you look good.

There's not one iota of sartorial advice. The credit card transaction just needs to be approved.